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How people respond to risk and what that means for communication

Thursday, May 7, 2020 - 08:00 to Friday, May 8, 2020 - 08:45

People respond to risk in many different very ways. Despite having all the facts, it is sometimes difficult to persuade people to do the right thing. What can behavioural economics say about how people respond to risk? How can behavioural economics guide policy making, public facing and media communications?
This webinar starts at 8:00 am EST.
To register, go to: